Enthusing the Public About Science
David J. Lurie1 and P. James Ross1
1School of Medicine, Medical Sciences & Nutrition, University of Aberdeen, Aberdeen, United Kingdom

Synopsis

Communicating our science to the public is a very important aspect of our work. When explaining our work to a general audience, it is important to tailor our communications to the specific audience (e.g. don’t use equations unless the audience members have a technical background). In this talk I will describe some of my own experiences of various kinds of public engagement. I will show some of the props and methods that I have found useful and will give some tips and hints.

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Proc. Intl. Soc. Mag. Reson. Med. 29 (2021)